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For the business librarian serving programs that require students to apply real world information in their coursework, the Business Market Research Collection provides a broad range of specialized company, industry, and country information that can be easily found by a novice searcher. It provides company, industry, and geopolitical macroeconomic market research from these sources: Hoover’s Company Profiles, Oxford Economics, Barnes Reports, and Charting Economy.

How Text and Data Mining Enables Digital Literacy in the Classroom

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Business Market Research Collection

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